Geely is one of China's most technologically sophisticated automakers. It is the business that owns Volvo and has strong ties to Daimler. Geely presented an amazing flagship SUV vehicle at the Auto Shanghai 2021 show, and it is now ready to preview the next chapter in its history.
Geely introduces the Vision Starburst Concept, a new design approach drawn on the company's Expanding Cosmos design philosophy that will be utilized as a concept board for future models. The LED wheel arch element, which indicates the vehicle's state, is one of the car's attractions. When the car is charging, the wheel arches light in a different hue than when it is parked.
The ambient lighting within the cabin is also employed to enhance the overall visual experience by generating an illusion of infinite space with the instrument cluster and door panels. The floating center console gives the impression of more space, and four lines of light glow in different colors to represent the gear settings.
Guy Burgoyne, VP of Geely Design Shanghai said:
“The Expanding Cosmos philosophy serves as a constant inspiration for our designers to discover a new and holistic design language that satisfies our ever-expanding and increasingly diverse range of customers,In search for this DNA in the new digital age, we have pushed the boundaries of technology and innovation.”