In 2020, BMW and the Kith collaborated on an M4 Competition project that featured the fashion label's trademark. With their next build, the team is going electric and giving the BMW i4 M50 a trendy makeover.
The exterior is painted in a special Vitality Green, and a "KITH" wordmark merges with the i4's typical M emblem on the rear bumper. There's even a hint of Kith Vitality Green in the roundel insignia on the hood if you look closely.
Inside, Kith embossing lines the center console and headrests, and a "Kith Exclusive Edition" laser is engraved into the materials on the cup holder lid and passenger side dash. Inside, the leather is BMW's Individual Merino in light Caramel.
This one-of-a-kind EV pays homage to the two electric 1602s that debuted at the 1972 Munich Olympic Games. Fieg adapted a unique, one-of-a-kind 1972 BMW 1602 "Elektro" to battery power for the collaboration.
Unfortunately, you won't be able to purchase that classic, but the BMW i4 M50 by Kith will be accessible to a select few. BMW and Kith are only constructing seven unique i4s worldwide at an unknown price, with the first one going to auction.
The price has not yet been disclosed.